Mum Means Business

Sarah Collins is a media trainer and communication coach with two decades of experience in television production, including roles at ITV Daytime and ITN. Having spent her career shaping stories and crafting interviews that connected with millions, she retrained as a coach and discovered a striking gap on the other side of the fence - thought leaders and business owners with brilliant ideas and fascinating stories were shrinking in the spotlight, held back by mindset blocks, perfectionist tendencies and a fear of being seen.
In this episode, we explore why clarity comes before confidence, how to overcome the visibility fears that keep so many women from sharing their message and what it truly takes to find your voice as a business owner and mother.Sarah has offered Mum Means Business listeners a Free 5-Minute Camera Confidence Audio to listen to next time you're about to speak about who you are and what you do.
In this conversation, we explore:
✨ Sarah's two decades in television production and what working at ITV Daytime and ITN taught her about the power of story and authentic communication
✨ The missing piece she discovered when she retrained as a coach and why so many brilliant business owners struggle to translate their expertise into confident, clear moments in the spotlight
✨ Why clarity comes before confidence and how getting clear on your story and your value is the essential first step to speaking with impact
✨ The mindset blocks, perfectionist tendencies and visibility fears that hold women back from sharing their message and how to begin dismantling them
✨ How to answer the question "what do you do?" with confidence and why this seemingly simple moment is where so many business owners stumble
✨ The role of practice in building communication confidence and why stumbling is not failure but an essential part of the process
✨ What media training actually involves and how it translates beyond television interviews into everyday visibility as an entrepreneur
✨ Sarah's own journey from profound shyness to media trainer and the self-belief it took to claim that transformation as part of her story
About the Guest:
Sarah Collins is a media trainer and communication coach who helps ambitious female business owners overcome visibility fears and speak with confidence and impact. Drawing on twenty years of experience in television production at ITV Daytime and ITN, she brings a rare blend of media insight and coaching expertise to her work. Sarah is a mother of two and a living example that shyness is not a fixed identity but a starting point from which extraordinary things can grow.
You can connect with Sarah via her website or Instagram.
About The Host:
I’m Victoria Phipps – a Mum of two, analogue family photographer, personal brand photographer, educator, charity co-founder, marketer and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

Katie Elliott, known professionally as HR Katie, is a human resources expert supporting startups and scale-ups with the people side of running a business.
With over 15 years of HR experience and 11 years of motherhood behind her, she has come to understand that leading a team and raising small humans have more in common than most people expect.
In this episode, we explore the human side of HR, the surprising parallels between parenting and people management and what it really means to show up as a whole person in business, even when life feels hard. It's a conversation about instinct, resilience, financial independence and the quiet strength it takes to keep going when professional and personal worlds collide.
In this conversation, we explore:
✨ How Katie took the leap from employment to entrepreneurship without a business plan and built a thriving practice by trusting her instincts and listening to her clients
✨ The specific HR challenges that small businesses and one-woman bands face when they begin to grow and why specialist support can make all the difference
✨ Why personal connection is at the heart of effective HR and how that sets small business support apart from the corporate model
✨ Navigating conflict resolution in small teams and the delicate balance between professional boundaries and human understanding
✨ The striking overlaps between parenting and managing employees and what each teaches us about the other
✨ What to consider before hiring your first employee and why onboarding is one of the most important investments a growing business can make
✨ The relationship between financial independence, financial literacy and the confidence to keep going when life gets hard
✨ Why life and business are not separate entities for mothers and how drawing strength from both can carry us through our most challenging seasons
About the Guest:
Katie Elliott is an HR specialist and founder of HR Katie, supporting startups and scale-ups with practical, honest people management advice. With over 15 years of experience in human resources, she helps business owners navigate team growth, conflict resolution, onboarding and the everyday complexity of leading people well. A mother of two, Katie brings both professional expertise and genuine warmth to her work and is a passionate advocate for showing up as a whole person in business.
You can connect with Katie via her website, Instagram or LinkedIn.
About The Host:
I’m Victoria Phipps – a Mum of two, analogue family photographer, personal brand photographer, educator, charity co-founder, marketer and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

Emma Zangs is a choreographer, movement and communication coach whose work spans public speaking training, fashion show direction, dance workshops and entrepreneurship education.
Born in France and trained at Trinity Laban in London, she now lives in Norwich with her husband and two young children, coaching entrepreneurs, lecturing at Cass Business School and UCL's Entrepreneurship MSc and training founders to pitch on Dragon's Den.
In 2019, she delivered her TEDx talk We Are All Dancers as part of TEDxWomen, sharing her belief that dance has a unique power to repair and reshape our lives beyond the physical.
In this episode, we explore the profound connection between movement, creativity and mental health and what happens when we stop dancing and what it takes to find our way back.
In this conversation, we explore:
✨ Emma's own journey with dance and movement and how it has shaped her identity, her work and her sense of self
✨ How cultural attitudes towards dance and communication differ and what we lose when we disconnect from physical expression
✨ The role of movement in building genuine connection and community beyond the studio or stage
✨ Navigating rejection and resilience while building a creative business and why persistence looks different in the arts
✨ How motherhood prompted a creative reckoning and led Emma to explore new forms of expression including clowning
✨ The unexpected way that clowning helped Emma move through postnatal depression and shift her relationship with societal expectations of motherhood
✨ Why play is not a luxury for parents but a genuine tool for wellbeing and family connection
✨ The story behind The Playtime Project and how it creates space for parents navigating the emotional complexity of early parenthood
✨ The mind body connection and why making time for movement can be a powerful trigger for mental and emotional uplift
✨ The advice Emma would give her younger self and what it reveals about creative courage and self-belief
About the Guest:
Emma Zangs is a choreographer, movement and communication coach based in Norwich. She works with entrepreneurs and organisations to help people move and communicate with greater confidence, and lectures on entrepreneurship programmes at Cass Business School and UCL.
Her TEDx talk "We Are All Dancers" has reached audiences far beyond the stage, and her community project The Playtime Project supports parents of young children through creativity and shared experience. Emma is a mother of two and a passionate advocate for the transformative power of movement in everyday life.
You can connect with Emma via her website, Instagram or LinkedIn.
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

Rebecca Cracknell is a coach, mentor and mother of three whose work sits at the intersection of ambition, identity and transformation.
Through her podcast 'A Woman's Guide to Starting Fires', her 1:1 mentoring and intimate group programmes, she invites female entrepreneurs to break free from the shoulds that society has imposed upon them and unlock the most unapologetic visions they have for their lives. In this episode, we explore Rebecca's journey from teacher to entrepreneur, the internal work required to untangle the conditioning that keeps so many women playing small, and what it truly means to go all in on a life and business rooted in purpose.
In this conversation, we explore:
✨ How Rebecca transitioned from teaching into coaching and what that journey taught her about reinvention and resilience
✨ Why moving from content creation to coaching required a fundamental shift in how she showed up online and in her work
✨ Reframing social media as a tool for genuine connection rather than performance and what that shift unlocks for entrepreneurs
✨ The slow burn reality of building a business through social media and why consistency and process matter more than overnight results
✨ How internalised stories and shame quietly shape our ambitions and what it takes to bring them into the light
✨ The relationship between women, money and ambition and why challenging the narratives around all three is essential for business growth
✨ What it means to live in your highest purpose and how small, intentional tasks can connect us back to that sense of meaning
✨ The advice Rebecca would give her younger self and why it speaks directly to every woman who has ever felt held back
About the Guest:
Rebecca Cracknell is a coach, mentor and mother of three who works with women ready to build businesses that genuinely change their lives. Through her podcast A Woman's Guide to Starting Fires, her group programmes and deeply personal coaching experiences, she helps women dismantle internalised shame, unlock their ambition and step into their fullest potential. Her approach is honest, direct and rooted in the belief that every woman has a unique purpose she is meant to bring into the world.
You can connect with Rebecca via Instagram and LinkedIn.
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

Nicky Denson-Elliott is a professional feminist, community builder, writer, podcaster and mother of two whose work sits at the intersection of feminism, creativity and business.
Through The Wilder Collective, her Wilder:LIVE events and her award-winning podcast Women's Business, she supports female founders, creatives and leaders to own their value, unlearn patriarchal conditioning and build businesses that don't just look good on paper but feel good day to day.
In this episode, we explore the messy middle of entrepreneurship, the transformative power of community and the courage it takes to build something that truly aligns with who you are becoming - a conversation that will resonate deeply with any woman navigating motherhood, ambition and identity.
In this conversation, we explore:
✨ The leap from corporate life to entrepreneurship and navigating the uncertainty that comes with it
✨ How motherhood, guilt and mental health intersect with the pressure to succeed in business
✨ The journey of building and eventually stepping away from Wilder Ones clothing brand
✨ Transitioning into podcasting and the freedom that comes from following a new direction
✨ Why embracing failure is essential to business growth and personal evolution
✨ Breaking the silence around money, gender and the conditioning that keeps women small
✨ Reparenting yourself and developing emotional intelligence as an adult
✨ The impact of societal expectations on women's ambition and sense of self-worth
✨ How aging brings wisdom, clarity and permission to prioritise what truly matters
✨ The power of community in moving from floundering to momentum
✨ Aligning past experiences with current goals to create a sense of purpose and direction
About the Guest:
Nicky Denson-Elliott is a community builder, podcaster, founder of The Wilder Collective and all round champion of women.
Through her work, she helps women unlearn the patriarchy's tricks, communicate with purpose and build businesses rooted in fulfilment rather than external validation. Her podcast Women's Business has won awards for its honest, insightful conversations with female founders and creatives. Nicky is a mother of two and believes that happiness and alignment are worthy ambitions in business and in life.
You can follow Nicky and connect with her work on Instagram, Substack and LinkedIn.
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

This week on Mum Means Business, I’m joined by actor, voice artist and founder Kate Okello Tarrant, also known as Mrs. OT.
A millennial mum of three boys, Kate has appeared on countless stages across the UK and worked with household names including the BBC and Audible. But when the performance industry paused during lockdown, she began documenting her experience of motherhood online and something powerful happened.
Within weeks, her honest reflections reached tens of thousands of women. The conversations that followed led her to train as a breastfeeding consultant, become a pre and postnatal advocate and create The Mum Retreat - a series of nurturing events centred on maternal mental health and wellbeing.
From intimate candlelit evenings to expert-led workshops, Kate now curates powerful spaces where women can gather, speak honestly and feel seen. Her work is rooted in vulnerability, connection and a belief that there is joy to be found in failing publicly.
💡 “We need to dismantle the societal conditioning that other women are a threat.”
In this energising and deeply honest conversation, we explore:✨ Kate’s journey from actor to founder of The Mum Retreat✨ The myth of overnight success and what really happens behind the scenes✨ Navigating imposter syndrome when stepping into leadership✨ The social conditioning that teaches women to compete rather than connect✨ Transforming envy into empowerment✨ The burden of stoicism in motherhood✨ Embracing vulnerability online and in real life✨ Why failure can be a powerful catalyst for growth
We also talk about the scarcity mindset that keeps women playing small and what becomes possible when we actively choose connection over competition - in motherhood, in business and in life.
About Kate Okello Tarrant:Kate Okello Tarrant, also known as Mrs. OT, is an actor, voice artist and founder of The Mum Retreat, a series of maternal wellbeing events designed to create safe, supportive spaces for mothers.
After building an engaged online community during lockdown, Kate expanded her work into breastfeeding consultancy, advocacy and in-person gatherings focused on maternal mental health. She was recently recognised as 'Best Maternal Mental Health & Wellbeing Events UK' at the GHP Women’s Health Awards.
Through her retreats, social media presence and public work, Kate is passionate about helping women feel less alone and more connected.
Visit her website or follow her on Instagram @_mrsot to learn more.
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

This week on Mum Means Business, I’m joined by Maria Rush - leadership mentor, speaker and host of the Women Don’t Rush podcast.
For the past 15 years Maria has dedicated her time not only to raising her two children, now teenagers, but to promoting self-leadership, emotional intelligence and solution-based communication in entrepreneurial spaces, state organisations and private businesses.
Maria is fascinated by people. Her work explores how we can communicate and connect more deeply with ourselves and others by becoming more authentic and self-aware. She supports capable, high-achieving women and mothers who, despite outward success, often feel tired, overwhelmed and quietly unfulfilled.
Through her calm and thoughtful framework, Maria helps women uncover the missing link between outer achievement and inner fulfilment.
In this reflective and practical conversation, we explore:✨ Maria’s transition into motherhood and the identity shifts that followed✨ Why communication begins with self-reflection✨ Solution-based communication in parenting and partnerships✨ Why many high-achieving women feel unfulfilled despite external success✨ The burden of always being the problem-solver✨ Emotional intelligence and empathy as foundational leadership skills✨ Connecting with your inner child to better understand present-day reactions
We also talk honestly about early motherhood, uncomfortable self-awareness and the courage it takes to recognise when our own behaviours may be contributing to the challenges we’re facing.
🎁 Exclusive for Mum Means Business listeners:Use code MMB20 to receive 20% off Maria’s April 2026 cohort of The Connected Leadership Programme.
The programme offers a practical introduction to emotional intelligence and compassionate communication in a small group setting - equipping parents, partners and professionals with tools to strengthen their relationship with themselves and enjoy greater calm and connection.
About Maria Rush:Maria Rush is a leadership mentor, speaker and host of the Women Don’t Rush podcast. She specialises in self-leadership, emotional intelligence and solution-based communication, supporting women who want to experience greater calm, clarity and fulfilment in both their professional and personal lives.
Drawing on her experience as a mother, mentor and entrepreneur, Maria guides high-achieving women to bridge the gap between external success and inner alignment. Her work empowers women to communicate more effectively, articulate their needs with confidence and cultivate deeper connections with themselves and others.
You can connect with Maria via her website, on Instagram, LinkedIn or through her podcast.
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

My guest this week is Isabelle Pearcey, founder of Izz Whizz VA, where she helps founders, small teams and legal professionals bring structure, calm and confidence to the way they run their business.
With a background in law, executive support and charity governance, Isabelle has spent years as the unflappable right hand to high-level leaders; quietly building effective systems, leading with empathy and keeping operations running smoothly behind the scenes.
After navigating long COVID alongside early motherhood, Isabelle made the courageous transition into entrepreneurship. She built a virtual assistant business rooted in her values of kindness, trust and flexibility - and is now growing a small, trusted team of VAs who want meaningful, family-friendly work.
Her approach to business feels like a breath of fresh air: calm rather than chaos, collaboration rather than control and support instead of silent struggle.
In this honest and reassuring conversation, we explore:✨ Isabelle’s journey from law and charity governance into entrepreneurship✨ The impact of long COVID and motherhood on career decisions✨ Breaking free from the super mum complex✨ What a virtual assistant actually does and how they support business growth✨ Building trust and strong working relationships in remote teams✨ How to prepare your business for outsourcing✨ Empowering women through flexible, values-led work✨ Supporting maternal mental health alongside business ambitions
We also talk about resilience, identity shifts and what it really means to invite someone into your world to help carry the load.
About Isabelle Pearcey:Isabelle Pearcey is the founder of Izz Whizz VA, supporting founders, legal professionals and small teams with structure, systems and trusted executive support.
With a background in law, executive assistance and charity governance, Isabelle combines professionalism with empathy — helping business owners feel calm and confident as they grow. She is building a team of skilled virtual assistants who want meaningful, flexible work that aligns with family life.
Through her work and charitable involvement, Isabelle is passionate about empowering women at every stage of motherhood and business.
Connect with Isabelle on LinkedIn and Instagram to find out more about how her team could support you.
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

This week on Mum Means Business, I’m joined by Ekaterina Ward - mindset coach and founder of Vivacity, a community supporting female founders aged 40 and over to build vibrant, soul-aligned businesses that support the lives they want to lead.
Ekaterina began her career in teaching before moving into corporate financial services. Eleven years ago, she retrained as a coach and has since worked extensively in corporate and executive coaching. Today, her focus is on supporting mothers in business - helping them grow their income, energy and impact without sacrificing themselves in the process.
A mum to an eleven-year-old daughter, Ekaterina is deeply passionate about challenging the societal expectation that women should shrink as they move through midlife. Instead, she invites women to see this season as one of expansion, power and becoming.
Her work explores the patterns that often guide our behaviour. As she recently shared, some of us are led by the heart, others by fire - but many of us are unconsciously addicted to suffering through overworking, people pleasing, control and self-neglect. Ekaterina’s message is clear: we do not need to suffer in order to grow.
💡 “We do not need to suffer to grow.”
In this deep, reflective and quietly powerful conversation, we explore:✨ Ekaterina’s transition from corporate life into coaching✨ Why asking for help is a skill many women struggle to practise✨ Breaking cycles of suffering and self-sabotage✨ Fear of success and how it shows up for women in business✨ Creating ease rather than glorifying struggle✨ Self-regulation, emotional awareness and the window of tolerance✨ Reframing midlife as the wise woman’s journey✨ Navigating perimenopause with honesty, compassion and self-advocacy
We also talk about self-enquiry, identity shifts and what it means to truly come home to yourself - as a woman, a mother and a business owner.
About Ekaterina Ward:Ekaterina Ward is a mindset coach and founder of Vivacity, a community supporting female founders aged 40 and over to build soul-aligned businesses and lives. With a background in teaching, corporate financial services and executive coaching, she brings depth, compassion and strategic clarity to her work.
Ekaterina specialises in supporting mothers in business to grow sustainably, without burnout. Her work challenges outdated narratives around midlife and menopause, reframing them as powerful seasons of self-leadership, honesty and renewal.
You can find Ekaterina on Instagram or LinkedIn, and learn more about her work through Vivacity via her website.You can also download her FREE Midlife Mayhem and Magic Workbook!
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!

This week on Mum Means Business, I’m joined by Liz Mosley - graphic designer, Adobe Ambassador, podcast host and public speaker on a mission to help small business owners feel more confident about their branding and marketing.
Liz believes that when branding is not only beautiful but also strategic, it can completely transform how business owners show up. Through her design work, she creates bespoke branding and websites that leave her clients feeling excited, empowered and ready to share what they do with the world.
Alongside client work, Liz has recorded over 200 episodes of her podcast Building Your Brand - all within the constraints of the school day. She’s a mum of two and a passionate champion for small businesses navigating visibility, content creation and sustainable growth.
Liz is also well known for her rejection challenge. In 2023, after recognising how much fear of rejection might be limiting her own business growth, she set herself the goal of collecting 100 professional rejections in six months.
Since then, she’s been openly sharing what she’s learned - helping creatives and business owners see that rejection is a normal, unavoidable and often far less scary part of putting yourself out there.
💡 “Rejection is a normal part of being a creative and a business owner.”
In this honest and encouraging conversation, we explore:✨ Liz’s journey into entrepreneurship and finding her place in the small business world✨ Why rejection feels so personal and how to reduce its emotional impact✨ The origins of the 100 rejections challenge and what Liz has learned so far✨ Navigating identity shifts through motherhood and business growth✨ The realities of content creation and how it has evolved over time✨ What happens when your work goes viral and how to manage the aftermath✨ Why vulnerability and human connection matter more than perfection
We also talk about trusting your instincts, doing work you genuinely enjoy and why consistency becomes far more sustainable when you stop trying to perform and start being yourself.In this episode Liz mentions a Ted Talk by Jia Jiang entitled "What I learned from 100 days of rejection" which you can watch here.
About Liz Mosley:Liz Mosley is a graphic designer, Adobe Ambassador and host of the podcast Building Your Brand. She specialises in creating strategic branding and websites for small business owners who want to feel confident sharing their work and growing their businesses.
Liz is passionate about helping creatives overcome fear of rejection and build resilience through visibility, experimentation and self-trust. She shares practical marketing advice alongside honest reflections on running a business and navigating motherhood.
You can find Liz on Instagram, via her website or by listening to Building Your Brand 🎧
About The Host:I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoriaphippsmbe or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!